I like to walk away from a layout when I finish it and come back later to see it from a different perspective. I set my layouts upright on the shelf above my table so I can look at them when I walk by. If a page still feels right half a day later, then I decide it’s done.
But sometimes the new perspective reveals that something is off. The picture below on the left was my initial take and the one on the right is the final version (the same as the one above). It wasn’t long before I realized my first version was off-balance.
Weight
Darker colored items have a heavier weight than light-colored ones. Where is the weight on first layout? It’s all at the top and right corner ( the matted photo and the title, which also looks off as a result of my shortening the word, “grade,” because I was missing a letter).
The bottom left corner looks light. You have to be careful when you put your heavy-weighted elements on top because this contradicts our natural intuition that heavy things are usually on the ground while light things float
Visual Triangles
But heavy on top can work sometimes. There is more to this problem than that. Remember the first episode of the Paperclipping videos on visual triangles? Triangles and odd numbers (especially the number three) are an important part of balance.
On the left layout there are two heavy-weighted items and two light-weighted ones (the two photos with thin hand-drawn lines around them and the flower-like embellishment are light-weighted). Two sets of two, with each pair together in their own half of the layout, is the biggest problem.
The Solution
The solution is to change one element and make it either heavy or light so that one of the two weights comes in three’s and the other is on its own. I decided to add to the heavy-weighted items and matted the bottom photos.
There is now a balance of heavy items across the entire layout, as well as a balance of weight in terms of visual triangles. Next time you have a page that doesn’t feel right, see whether balance of color or weight is the problem.
Note: Three of the products I used on this layout are from a new kit club, which I will be reviewing in the next episode of the Paperclipping Video Podcast. I’ll have lots of layouts to upload that show off products from the kit so be sure to come back.
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Products used: Cardstock (Bazzill Basics Paper); Patterned paper (Basic Grey); Mask (Heidi Swapp); Paint (Making Memories, Grumbacher); Rub-on (Fancy Pants); Letter stickers (Thickers by American Crafts, Creative Memories), Ink (Stampin’ Up).